ADELE’S 30 CROSSES 2 MILLION SALES IN RECORD TIME!
Plus: Birdy’s Young Heart reaches a new sales milestone.
Adele’s 30 tallies an eleventh consecutive week at number-one on the L.dK Weekly Top Fifty, tying it with Lana Del Rey’s Lust for Life as the sixth-longest-running chart-topper in history!
- Twenty-five weeks – Norman Fucking Rockwell! / Lana Del Rey
- Twenty-one weeks – Blue / Joni Mitchell
- Seventeen weeks – folklore / Taylor Swift
- Thirteen weeks – evermore / Taylor Swift
- Twelve weeks – A Star is Born – OST / Lady Gaga & Bradley Cooper
- Eleven weeks – Lust for Life & 30
30 sold 94,000 units this week (down 13 percent), bringing its total sales figure to an incredible 2.08 million after just twelve weeks on sale! Adele’s latest juggernaut becomes the fastest album in history to sell over 2 million copies, surpassing Taylor Swift’s folklore which needed twenty weeks to sell as many units!
To date, 30 is the 6th bestselling album of the decade, topping Lady Gaga’s Chromatica (2.02 million).
It has also become Adele’s bestselling album to date, and the singer becomes the sixth artist to have two albums sell more than 2 million copies!
- Lana Del Rey: Norman Fucking Rockwell! (4.85 million) & Lust for Life (2.87 million)
- Taylor Swift: folklore (4.34 million) & evermore (3.35 million)
- Lady Gaga: *A Star is Born – OST (3.62 million) & Chromatica (2.02 million)
- Annie Lennox: Diva (2.61 million) & Medusa (2.01 million)
- Stevie Nicks: Crystal Visions – the Very Best of Stevie Nicks (2.23 million) & Bella Donna (2.01 million)
- Adele: 30 (2.08 million) & 25 (2.03 million)
It adds to 30‘s impressive list of accolades, after the album became the fastest-selling record of all time upon its release (650,000 sold) and then soared to 1 million sales in just three weeks!
Currently, it is the 11th bestselling LP ever, just behind Ariana Grande’s Sweetener (2.17 million) and ahead of Adele’s own 25.
Taylor Swift keeps at No.2 with evermore on sales of 43,000 copies (down 3 percent); and backtracks 9-10 with folklore, which sells 22,000 units (down 5 percent).
Norah Jones stays at No.3 with her No.2-peaking Come Away With Me, moving 40,000 copies (down 7 percent).
Birdy‘s Young Heart elevates 5-4 as it moves a further 32,000 units (down 9 percent). The folk album has now sold more than 900,000 copies and been certified Triple Platinum!
Arlo Parks rounds out the Top Five as Collapsed in Sunbeams ascends 7-5, selling 28,000 units (even with last week).
Outside the Top Five: AURORA‘s The Gods We Can Touch slides 3-6 in its third week after debuting and peaking at No.2 (26,000 units – down 40 percent).
Lana Del Rey‘s former chart-topping Blue Banisters improves 8-7 as it celebrates a 16th week in the Top Ten (25,000 units – up 4 percent); she also drops 6-9 with Born to Die: the Paradise Edition (23,000 units – down 26 percent).
Onto Next Week: Adele’s 30 should sell over 80,000 units, easily earning it a twelfth week at number-one!
L.dK Weekly Top Fifty
Notable Moves inside the Top Fifty
No.11 – Rumours / Fleetwood Mac’s magnum-opus re-enters at No.11 with sales of 21,000 units following the iconic album’s 45th anniversary! The album has sold just over 2 million copies to date, and has now charted for 117 weeks, making it the band’s longest-charting album.
No.21 – Ladies of the Canyon / Joni Mitchell’s third studio album has now been certified Silver denoting sales of over 60,000 copies.
No.27 – Both Sides Now / Joni Mitchell’s 2000 studio album has now sold 66,000 units, being certified Silver.
No.36 – Twelve Deadly Cyns … / Cyndi Lauper’s 1993 compilation album has now been certified Silver, becoming Lauper’s third consecutive release to achieve this following She’s so Unusual (6 x Platinum) and True Colors (Platinum).
L.dK Weekly Top Artists
Industry Sales
Industry sales for the week stand at 755,000 units, falling by 20.7% from the previous week’s figure of 952,000 units. Compared to the same week last year (when 796,000 albums were sold), consumption is down by 5.2%!
Note
Certifications: Silver (60,000); Gold (100,000); Platinum (300,000); Multi-Platinum (600,000 etc.); Diamond (3,000,000).
L.dK Music 