ADELE REMAINS DOMINANT NO.1 ON WEEKLY TOP 50!
Adele continues to dominate the Weekly Top 50 as 30 pulls in massive numbers in its second week on sale. After debuting with a record-breaking 650,000 units last week, the pressure was on to see if the album could avoid a massive decline in sales.
30 sold over 200,000 in its sophomore frame. Plus: Katie Melua’s Album No. 8 reaches its highest rank since November 2020!
The LP dropped 68.4% – a huge fall, but to expected after such a large debut – to sell 206,000 units its second frame. It has sold 856,000 to date in only fourteen days!
By comparison, Lana Del Rey’s Lust for Life declined by 83.9% in its sophomore week, tumbling from a then-record-breaking 639,000 units, to 103,000 sales the following week.
With total sales now over 850,000, 30 is expected to break the record for the shortest amount of time needed to sell 1 million albums. The title is currently jointly held by Lust for Life and Taylor Swift’s evermore as both albums needed just six weeks to achive the impressive feat.
Updated Accolades:
- 8th bestselling album of 2021
- 28th bestselling album of the decade
- 52nd bestselling album of all time
More Adele: 25 is Adele’s highest-ranking album from her impressive catalogue, falling 4-6 this week on sales of 30,000 copies (down thirty five percent). 21 meanwhile drops 7-12 with 19,000 sold, and 19 dives 7-19 moving 13,000 units.
Total sales of 268,000 units this week, Adele ranks as the most popular artist of the week, maintaining a healthy lead over her competition.
Lana Del Rey’s Blue Banisters stays at No.2 after spending three weeks at the top, selling 61,000 copies (down twenty percent); Del Rey also climbs 11-10 with Norman Fucking Rockwell! (20,000 units – up five percent) as the album celebrates a record-padding 110th week in the Top Ten.
Taylor Swift takes out three spots in the week’s Top Ten: Red (Taylor’s Version) keeps at No.3 with sales of 53,000 copies (down twenty-three percent) after debuting at No.1 two weeks ago. Meanwhile, former chart-toppers evermore and folklore, advance 6-4 (40,000 units – up twenty-five percent) and repeat at No.9 (22,000 units – on par with last week) respectively.
Katie Melua finishes off this week’s Top Five as her 2020 record, Album No. 8 blasts 27-5 with sales of 31,000 units (up 244 percent). It benefits greatly from the release of an acoustic version, and this week soars to its highest rank since the chart dated 02 November 2020, when it fell to No.4 after debuting at a No.2 peak the week before.
No. 8 has sold over 530,000 copies since its release, and has become a chart mainstay: this week marks its 59th appearance on the ranking.
Beyond the Top Five, a pair of former number-one records round out the Top Ten: Joni Mitchell ticks 8-7 with Blue (26,000 units – up thirteen percent) and Dua Lipa bolts 15-8 with Future Nostalgia: Moonlight Edition (22,000 units – up forty-six percent).
Onto Next Week: Adele’s 30 could sell another 150,000 units in its pursuit of a third week ontop. If it does, the album will passes 1 million copies sold, and make history as the fastest to do so! Tracy Chapman could also be bound for a Top Ten debut as her self-titled debut album is tracking to sell around 30,000 units following a retrospective release.
Notable Moves in the Top Fifty
No.12 – 21 / Adele’s sophomore record departs the Top Ten this week, falling from No.7 to No.12 with sales of 19,000 copies. The album – which has lived on the charts for a total of sixty-two weeks – has now sold over 600,000 copies, becoming Adele’s third record to be certified Multi-Platinum!
No.15 – Crystal Visions – the Very Best of … / Stevie Nicks’s 2007 compilation album is her biggest-selling release, and this week reaches a new milestone. It becomes just the tenth album in history to be certified 7 x Platinum for selling over 2.1 million units!
No.16 – Ocean to Ocean / Tori Amos’s latest album has proved to be a hit. It debuted at No.3 upon its release, and now sits at No.16 in its fifth week. So far, the LP has sold 114,000 copies and been certified Gold.
No.20 – If I Can’t Have Love, I Want Power / Halsey’s fourth studio album quickly became her biggest hit ever following its release in late August. It debuted at No.1 with almost 200,000 sales in its first week, and spent a whopping eight consecutive weeks at the summit. To date, Power has sold 903,000 copies and been certified Triple Platinum.
L.dK Weekly Top 50
L.dK Weekly Top Artists
Industry Sales
Industry sales for the week stand at 1,047,000 units, dipping 27.1% from the previous week’s record-breaking haul of 1.435 million. Compared to the same week last year (when 955,000 albums were sold), consumption is up by 9.6%!
1.047 million marks the second-largest weekly consumption figure of the year, trailing only the previous week’s showing.
Note
Certifications: Silver (60,000); Gold (100,000); Platinum (300,000); Multi-Platinum (600,000 etc.); Diamond (3,000,000).
L.dK Music 